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Building A Directory Site: Three Platforms I Recommend

by Morgan on August 4, 2011

There are a number of ways you can add features to a site that allow you to add more content, revenue, and most-importantly, create a resource that is more valuable to visitors. I built my first directory about two years ago and ever since then have been very impressed with the value these provide and the flexibility they offer.

When I built my first directory I only knew of one way to do it, a PHP solution called PHPMyDirectory. I still definitely recommend PHPMyDirectory but recently have found another solution that seems pretty slick and know of a third that is coming-out soon that I am really excited about!

This is only the first in a series of posts I’ll be doing about building a directory so don’t expect to learn it all right here. What I want to cover in this post is the different platforms you can choose from. Of course there are more than three however these are my top picks and what I think represent some of he easiest directory platforms to get started with.

phpmydirectory

It’s important to remember that putting a directory on your site does not mean you suddenly have a directory business. You have to build-out the business, make assumptions, test them, and most importantly reach-out to businesses in your niche and make connections. If you’re afraid to pick-up the phone or send an email don’t expect your directory to be an overnight success. Below are the three platforms I recommend with a few details that will hopefully steer you towards the right solution for you:

  1. PHPMyDirectory – this is probably the most feature-rich, customizable, and robust directory platform out there. They have everything you could ever want and for those features you think they don’t have, there’s usually an add-on available. It’s easy to setup different pricing models, payment gateways, etc. You can also quickly email everyone in your directory and assign unique login/password information so businesses in your directory can update their listings themselves. It does take some technical prowess to get this running but once operational it really is the most complete solution out there.
  2. WooThemes Listings Theme – WooThemes has been one of my favorite WordPress Theme developers of all time. The listings theme is a great way to turn any WordPress site into a sophisticated directory with awesome Google Maps integration. I find that the Listings Theme looks much nicer than PHPMyDirectory however it does lack some of the power user features which you may or may not need. If you’re a member of the theme club this is included in your subscription as well which is pretty nice!
  3. Vantage by AppThemes – AppThemes designs some of the most powerful themes out there since they really are online apps. Vantage is a new theme that hasn’t been released yet but looks like it will be the slickest directory solution for WordPress I’ve seen yet. You can sign-up to be notified when it is released, I can’t wait and will definitely be using it once it comes out.
woothemes_listings
Feel free to share some of your favorite directory platforms in the comment section below. Over the next few weeks I will be sharing how to setup a directory using PHPMyDirectory and Listings and then delving-into developing the business model behind a directory. Stay-tuned, as usual much more to come!

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  3. Why WordPress Is NOT The Perfect Mini-Site Solution
  4. The Difference Between Building A Website and Building A Business
  5. Case Study: Building A Brand On Kayaking.org

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  • http://www.hybriddomainer.com RH

    Morgan any thoughts on Directory Press, I need to get on two sites that I want to build directories for. Maybe should wait for Vantage if its a better theme.

  • http://www.ecodirectory.org Mauro

    Today i launched my recentely revamped directory:

    EcoDirectory.org

    I’m using Joomla with a paid component called JReviews, which i recommend.
    Take a look on my directory a let me know :-)

  • http://Pooruncle.com Poor uncle

    I use directory press for my airport directories. It I’d not flexible. I guess most out of the box solutions are like that. I would go with something else if I have a choice.

  • http://Pooruncle.com Poor uncle

    @Mauro
    Response time really slow. Maybe I am on my iPhone. oh well good luck.

  • Scott

    I’m sure PHPMyDirectory has a great code base and admin interface. I just can’t get past how ugly the sites are. I looked at 10 pages of their customer sites and found only 1 that was even passable – http://www.vbfl.us/ – but that’s just my opinion. I’m guessing that means it’s pretty tough to make major changes to the layout.

    I really like WooThemes working with their Listings theme feels like putting square pegs into round holes.

  • http://www.ecodirectory.org Mauro

    @Poor uncle

    Thanks for letting me know ;)

  • Doc

    PHP My Directory: terrible wording for things it does in the backend, does not use the correct terminology for people just starting with it. It is however the most cost effective. If you like cool looking but pricey directory, edirectory.com they combine all the components you need in one instead of adding them after the fact.

  • Charlie

    I think a better content management platform for a deep developed domain would be Joomla. I like directory press for something “fast and dirty”. keep in mind Joomla is different than wordpress but immerse yourself for a day and I guarantee you will be surprised at how efficient it is, how well you will adapt to Joomla’s functionality, and how much more professional in appearance your directory will appear.
    not everyone will agree with me, but I thought I would throw it out there..
    Here is a link to what you may be looking for. http://www.odude.com/home/odude-index.html

  • http://www.nutritionfordiet.com Kevin Kim

    I go for Vintage that it’s built with WordPress platform.

  • http://www.empresanluis.com Jose Alberto Apezteguia

    hi im from Mexico and i´m using phpmydirectory for my websites. I recommend a lot this script it help me to rank better my sites on Google..

  • http://www.lehighvalleywedding.com John Neetz

    I own close to 30 PhpMyDirectory licenses and find it to be a great script for directories. It does take a little getting used to, but with some basic php knowledge you an have the script do just about anything. The user support forums are a fantastic information portal. Many people think that these directories are like toasters and you plug them in and then they work. They key is that you are going to get out of it what you put into it. There is some small setup work you need to do, and there are also some template developers that offer some really nice templates (the default template is kind of ugly).

    But the most important thing is that I have made many times my initial investment.

  • Morgan

    Thanks for sharing @John and all very good points! Could you recommend a few theme companies you recommend?

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