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Does anyone care about .FM?

by Morgan on June 5, 2009

As many of you know – I’m a big fan of ccTLD’s and in general like to consider myself TLD-agnostic. I started investing in ccTLD domains about three years ago and am proud to say that over 50% of my current portfolio consists of ccTLD’s. One of the best bets I made was on .us – as I saw early-on some great SEO potential in these domains. Now my .us domains are a large component of my monthly domain income.

I also bought-into .co.in early-on and continue to build-up my Indian domain portfolio. As India continues to grow as a major economic force in the global economy I think these domains will be *very* valuable. With an entire conference dedicated to ccTLD’s I strongly believe we are at a point in time where everyone can get-in early!

Three years ago everyone was complaining that there were no more good domains left. I ignored this rhetoric and built-up my portfolio without focusing on .com’s, now I have a portfolio of revenue-producing domains and use that revenue to continually grow my portfolio. Even though three years have passed I still think there is an incredible opportunity in the market.

So what am I looking at next? .FM! Call me crazy – no really, feel free to write in a comment to this post and call me crazy!

Here are some examples of major .FM brands:

So I’ve officially gone FM – I’m not ready to announce my acquisitions quite yet but I will tell you that I am targeting specific domains and not going on any random buying spree. In the end I plan to own about ten .FM domains in total.

I’ll dispell the compaint about price right-away because I am sick of hearing this – you can register these for $56 by using a coupon code with GoDaddy. On each domain I am going to launch a premium brand and grow it over the course of the next 1-2 years. I plan to make at least 10x on my initial investment on each (and most likely more) so, yes, I am willing to pay the premium to make money in the long run, I’ve always been willing to do this and anyone that owns their own business knows that it takes money to make money.

So let me hear what you think? Are you afraid of .FM or ready to take the plunge? Think I’m making an investment or being foolish? I am always wearing my Investor hat here and as any investor knows – you have to take some risks to make big returns. I am making what I consider to be small, calculated risks. I know many stock investors that put tens of thousands of dollars in stocks they think might hit it big – I, on the other hand, know I can make money with these and I’ll bet you can too!

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{ 25 comments… read them below or add one }

David Rosenbaum June 5, 2009 at 6:28 pm

Hi Crazy-

I recently heard about ping.fm and happen to think it’s a very cool site. As the former head of sales for The .TV Corp (circa 1999), I have always believed in ccTLD’s. When I worry about the future of domains, I don’t differentiate between .com and other top level domains, I worry about the overall importance or unimportance.
This is what keeps me up at night; with the eventual eclipsing of the home-based PC by the hand-held device, will people be accessing information via an icon (think apps) versus typing in a domain?

Morgan Linton June 5, 2009 at 6:49 pm

Thanks David – very good point you are making. I completely agree that in the future the idea of typing in a domain will be a bit archaic and apps with simple icons will most likely take the place of a traditional domain name. How do you think we will differentiate between TLD’s in this scenario?

Thanks for the comment – definitely making the gears turn a bit now!

Tia Wood June 5, 2009 at 7:13 pm

Yes, I like .fm

Blip.fm and WebmasterRadio.fm; two established and developed sites. Enough said. :)

Morgan Linton June 5, 2009 at 7:19 pm

Thanks for the comment Tia! I completely agree :)

Chef Patrick June 5, 2009 at 8:48 pm

I too like dot FM. I was trying to purchase Domaining.fm to start an industry radio show but the owner did not want to sell. At least he didn’t want to sell what I was willing to pay :)

That’s ok…dot radio is coming, we’ll see what happens.

Rob Sequin June 6, 2009 at 4:48 am

I have one .fm, Cuba.fm and have hooked up with a guy that offers music programming code.

If you don’t mind the link, have a look at http://Cuba.fm

The Cuban music will auto play.

Chris Robbins June 6, 2009 at 6:44 am

I like .fm and own guitars.fm but forget about it if you are looking to buy and sell. They have a pain in the ass process that is expensive to boot in order to transfer a dotfm. I think it’s something like a $90 fee and this is on top of how expensive the reg fee is. I got lucky as I won guitars.fm for 5 years in a twitter contest that dotfm was running. You’re better off getting a .tv and hoping the island doesn’t sink.

Morgan Linton June 6, 2009 at 7:39 am

Good point Chris! I agree – .FM is hard to sell right now. In a few years from now if you have a .FM site that has a consistent monthly income then I think the additional fee won’t matter much to the buyer. Guitars.fm seems like a GREAT domain to have – if .fm really takes-off that is sure to have some value. Any plans to develop a site on the domain? I think .fm will be great for SEO since there are a lot of strong keywords still avail in the namespace.

Morgan Linton June 6, 2009 at 7:40 am

Very cool! Great that you developed this! Are you seeing any traffic so far? I am really interested in the SEO potential of this TLD since there are so many good .fm names still avail!

donald somers June 6, 2009 at 10:21 am

DOT FM is one of the best ccTLD’s….PERIOD!!!

Victor Paez June 6, 2009 at 11:00 am

Great article on DOT FM. I too think DOT FM is a great extension. I own a few myself.

http://www.robert.fm
http://www.financing.fm
http://www.photography.fm

and many others……

Kendall June 6, 2009 at 1:26 pm

I recently acquired Ladies.Fm. I’m sure that the dot fm extension has a huge potential

Morgan Linton June 6, 2009 at 5:25 pm

Thanks Victor – nice .FM domains!

Morgan Linton June 6, 2009 at 5:26 pm

Thanks for the comment Donald! I’m seeing a lot of positive response to this – great to see that other people are as positive about this TLD as I am!

Morgan Linton June 6, 2009 at 5:26 pm

Thanks for the comment Donald! I’m seeing a lot of positive response to this – great to see that other people are as positive about this TLD as I am!

Victor Paez June 8, 2009 at 7:56 am

I am wondering why they (DOT FM) did not participate in The Amsterdam auctions?

Where can one sell their DOT FM domains?

I really believe this ccTLD is better than many other ccTLD’s.

Morgan Linton June 8, 2009 at 7:48 pm

That is a good question Victor. I hope they will be there next year as I’ll have some good candidates for the auction :)

Victor Paez June 9, 2009 at 7:56 am

How about these other auctions this year?

I would think DOT FM will hold it’s own.

Alex June 9, 2009 at 11:03 pm

Morgan,

What do you think of the .TEL market? Will it hit mainstream? Is it worth investing into?

Also you should add a ‘Subscribe to Comments’ plugin so we can track replies and that kind of thing.

Morgan Linton June 10, 2009 at 5:56 pm

Thanks for the question Alex. I’m a BIG fan of .tel – but not for Domainers, more for businesses. Take a look at a video I did on this a while back:

http://www.domainvestors.tv/?p=571

Also – great idea on the “Subscribe to Comments” – I will get on this right-away!

Victor Paez June 11, 2009 at 9:22 am

I still think DOT FM is better than DOT TV.

What do you’ll think?

Morgan Linton June 12, 2009 at 12:14 am

That’s a good question Victor – actually inspired me to write a blog post discussing this!

John Marks December 29, 2009 at 1:23 am

I don’t think is good.
The best new extension is .tel
It’s cheap and easy to operate.
Anybody can have his/hers presence on the internet in minutes and for only less than $15

Frank Michlick January 19, 2010 at 2:46 pm

I like .FM because it matches my initials ;-) I use a single-letter .FM domain for me (dormant) personal blog and email.

Morgan January 19, 2010 at 3:03 pm

Haha – that is funny @Frank – you are lucky!

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