3 Predictions For A Post New gTLD World

Love them or hate them they’re coming. The new gTLDs will change the domain world and the Internet world and whether you think it’s all doom and gloom or if you think it’s going to make .COMs turn from gold to platinum. I sit in the middle with new gTLDs and can see both sides of the equation. I have to say I’m more excited about them than terrified but that’s mostly because I love change and the dynamics that come with it.

I do think that there are a few things that will happen no matter how well, or poorly received the new gTLDs are. Below are my predictions for life in a post new gTLD world:

  1. Greater awareness about the domain market – less than 1% of my friends knew people were buying and selling domains until I told them. More and more people will be inspired by domains with a zillion new TLDs and that means more people finding out about our industry and the domain market.
  2. Massive Trademark problems – you think there are trademark issues now, just wait. There will be an explosion of trademark violations many of them unintentional by people that know nothing about UDRPs. I don’t think Domainers will be the biggest offenders, I think it will be ordinary people who don’t know any better and they will learn the dangers of TM infringement.
  3. Decreasing value of .NET – sorry but I’ll be the first to say that I see .NET in particular taking a big hit in value when the new gTLDs come out. Sure, if you have a company that specifically has to do with networks and you think .NET is a great fit for your brand, I get it. Otherwise I think with a million other alternatives to .COM there is going to be a deflation in .NET pricing.

These are my predictions, things I think will happen, but in reality nobody knows. That being said, I always like to hear from you so feel free to share your predictions below or agree with or refute any of my predictions.

{ 9 comments… add one }

  • Domain Veggies August 8, 2013, 5:43 pm


    I think you’re on to something about .com’s value increasing. I do think they’ll take a hit at first, but longterm more valuable. The new gTLDs though will be ideal to a lot of investors looking for a standout brandable name which will be increasingly more important in the 2000’s. Such as app hit VINE, which is really – Vine.CO -.


  • jimmy August 8, 2013, 8:06 pm

    i’m dropping my .net’s. couldn’t agree more. when there’s 1000 .whatevers, all worth nothing in the aftermarket, .net is almost going to be unsellable.

  • KD August 8, 2013, 8:46 pm

    I totally agree with .net’s dropping in value. I would assume .org takes a hit too. As does .co. And .me and .tv. Pretty much any generic extension that is not .com. For .com – the future awaits and shall be seen.

  • anjan bhushan August 8, 2013, 11:17 pm

    I think all TLD will get a slap after new gTLD, except .com. Also some strong ccTLD will continue to rise in value.

  • Kassey August 8, 2013, 11:50 pm

    Agreed. .com is the only exception where .com has no particular meaning and so can be used for ALL businesses. For the rest, the extension must make sense and become part of the brand. For example, Sports.tv is good. That means all new gTLDs will be much smaller than .com. However, I see long .com names more than 3 words becoming less popular.

  • Howie Crosby August 8, 2013, 11:50 pm

    Hi Morgan!

    I think change is good. And I welcome it, whether it slams the .com or not, I just like to see evolution in domain world, it’s a very exciting time.

    However, I hope it does not de-weight the dot com.

    I see what you were saying! If the .net falls, which now makes sense, as there are better tlds coming out, then what does t mean to a .com?

    The .com is seating on historical ground.

    I do have one idea, I would like to project!
    Due to the ‘amount’ of extensions soon to enter the Internet ether, Google will likely create a mega-search engine to cater for the successful extensions, i.e. Creating drop down lists for all of the GEOS .nyc .london AND OTHERS .blog .app etc etc etc, thus the extension companies paying Google to enter their engine.

    Or enter another mighty search engine to compete with Google! Lets see some competition!

    Just a thought.

    • Morgan August 9, 2013, 5:46 am

      @Howie – I think .COM will be more valuable than ever and have mentioned this many times on my blog. I think .COM goes from gold to platinum but I do think .NET will be hit hard by new gTLDs.

  • Victor August 9, 2013, 4:54 am

    That is what you’ll say all the time. Then you get domainers that go and buy these ccTLD’s and they can’t sell them. Dot NET should stay strong! of course, Dot COM’s are the BEST but those other TLD’s should still be behind Dot NET’s.

  • Igor Mironyuk August 9, 2013, 1:42 pm

    I think that in first months of appearance new gTLD ‘s will be a popular time for getting great names but next situation will back to .com’s and .net’s domains.


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