3 Ways To Speed Up Your WordPress Site

I have written a lot of articles about WordPress and most of my articles focus WordPress themes or plugins and I thought it was about darn time that I talk about another very important topic – optimization. You can build a great-looking site, and offer awesome services but if it takes forever for your site to load, your visitor may never see this.

WordPress has a lot of, well, stuff associated with it. It’s a platform and that means more bulk than a static HTML page you whipped-up yourself. Now that Google has said publicly that it does look at page load time as part of their algorithm, having a snappy site is more important than ever.

Below are three ways you can speed up your WordPress site, the first one being absolutely the most important and the most overlooked.

  1. Host your site on a fast server – the #1 reason why most WordPress sites are slow is because they are on slow shared hosting accounts. Upgrade to at least a basic VPS or pick a WordPress hosting solution like ZippyKid or WPEngine. If you are paying $10/month for hosting, don’t expect the world, for $30 you can get something so much faster that it’s worth the extra $20, trust me.
  2. Add a caching plugin to the mix – I highly recommend WP Super Cache, it caches posts which means repeat requests happen a lot faster. Just adding this plugin will almost instantly speed up your WordPress site.
  3. Compress images – large images take a long time to load, you can still have nice big photos or graphics on your site, but the more you compress them, the faster your load time will be. There is a trade-off here and you need to determine how far you’re willing to go but when it comes to speeding up your site, this is one element you have a lot of control over.

There are many other ways you can kick WordPress into high gear! Feel free to share your own tips below or comment on any of mine.

{ 6 comments… add one }

  • Scott Bender January 17, 2013, 2:57 pm

    Hi Morgan:

    Can you share your thoughts about Hostgator.com? With their reseller program, is there a better solution with that company to speed up the service?

    Your input is appreciated.

    Thank you,

    Scott Bender Orlando Florida

  • Rahul January 17, 2013, 3:18 pm

    I would also suggest using CDN. You can try http://www.cloudflare.com/. It offer free plan too.

  • Luca Unti January 17, 2013, 3:22 pm

    you have considered or tried standing cloud (standingcloud.com) for wp hosting?

  • Joe January 17, 2013, 4:24 pm

    Thanks Morgan!

    See who always has pleasant surprises for help that’s good coming from you.

    Although the Wordpress.org blogging for my Hostgator, which for me is good because the support writing in Spanish.

    My problem is that my spoken English very fair for the technical, the reason is simple

    14 years ago to stop traveling because my brother died 36 years cozarón attack and I have to move to take care of my parents destroyed since then lost total contact with the other foreign countries where Western and Eastern business travel advertising of commercial and investment strategy, not even domainer. the web of my brother is http://www.carlessabater.com [not design me to be a friend to do everything and that is dedicated to make non-commercial websites] like to see in the photographs being actor and lyricist, Pop-Rock .http://youtu.be/Jo9QK2iXThc

    Time passes and you lose a lot if you do not practice the pronunciation and continuity of every day, write left.

    But be happy to have met many people in my travels and in my young adult years.

    • Morgan January 17, 2013, 7:27 pm

      @Scott – great question! I think Hostgator.com is great however you do lose the benefit that a Wordpress-focused hosting provider brings like updating, securing, and backing-up Wordpress. That being said, if you’re comfortable doing it all yourself Hostgator’s has fast VPS’s and the price is just right.

      @Luca – I have not tried standing cloud for wp hosting, would love to hear what others think about them though!

      Thanks for the recommendation @Rahul

      @Joe – thanks for sharing your story and so sorry to hear about your brother. It is true that you should always cherish memories you have from people you’ve met along your journey in life!

  • Tim Davids January 17, 2013, 5:57 pm

    not sure if actually true but I heard at Chicago WordCamp that you should delete old themes you have in the files. You can do this from the dashboard.


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