App-Maker FrontBack Decides To Build Their Brand On .ME

by Morgan on September 17, 2013

I’ve said it before and I’ll say it again, .ME is getting very popular in the app-development community. For app makers it’s all about having something that’s easy to remember and spell and getting your first choice name is pretty darn important especially when you’re just getting started.

Enter new photography app, FrontBack.me which makes it easy to take photos through both the front and back cameras of your iPhone simultaneously. This makes it easy to capture the whole scene rather than just what’s in front of you.

Like most apps the website isn’t built to rank, it’s built simply as a simple splash page. Remember, apps are all looking for SEO, just a different kind of SEO, they want to rank well in the app store. It’s a pretty slick looking solution and another great example of a startup using .ME for branding their new app.

You can read more about FrontBack.me on TechCrunch.

{ 4 comments… add one }

Tristan September 17, 2013, 2:30 pm

A lot of app developers build their apps with CSS3 & HTML5 using frameworks like http://phonegap.com/ (e.g. CVS). Essentially their apps are just displaying a iOS/Android optimized mobile website. So, choosing a top level domain isn’t that important to many developers because their apps are driving traffic to their sites.

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Nick September 18, 2013, 5:21 am

@Tristan: I wonder if its important to domain investors who may have domains in .ME or .IO or .NU (or others) though?

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Joe September 18, 2013, 5:28 pm

Whenever I have the pleasure of learning more interestingly the product and the service is also good to have ideas for search keywords that can then be good to register new domain names. Com now get something, well now I’ll hear a some music from youtube, always a relaxation.

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Tristan September 25, 2013, 10:11 am

@Nick: Sorry for the late reply. I think it may be, although it depends on whether its a startup or a developer. Morgan has mentioned before that these days startups/developers don’t really like buying domains and would rather buy a .me/.io/etc. than pay for the .com, so in most cases I don’t think it matter. But if the startup has potential, then it may be something to keep in mind. I remember reading about Groupon and how the original owner of the domain felt like Groupon had a lot of potential, so he kept on refusing their offers until he sold the domain to them a couple years laters for around a million or so.

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