Do Domain Appraisals mean anything?

I feel like I’m hearing more and more that domain appraisals are not a good indicator of a domain’s true value. A Senior Member on Domain State recently said,

"Unfortunately, those certified appraisals (from godaddy and all other companies) aren’t worth much. Most of the time, they are quite inaccurate." [See Link]

Certainly not the first time I’ve heard a comment like this. I’ve always been a bit hesitant to put much of my budget towards appraisals. I think that domains have a different value based on who’s looking at them. If it was my life dream to open a Canary Zoo, then CanaryZoo.com has more meaning to me than most people. If, on the other hand, I’m a domainer trying to make a quick buck I might shell out $20-$30 for this name as the name itself has little meaning to me.

So I’d like to take a poll. Please leave a comment with 1-2 sentences about your thoughts on domain appraisals – are they a good idicator of a domain’s actual value? It would be very interesting to see what a sample-size of 40 or 50 domainers would yield. I don’t want to bias it so I’ll stay-out of it for now!

Morgan Linton

Morgan Linton