Doing The Right Thing: How PPX Is Building A Business Focused On More Than Just Business

It is rare that you find a company both dedicated to growing their business and helping people at the same time. However, PPX has been doing just that for a long time and is seeing their good karma pay-off on every front. For those unfamiliar with PPX, you probably know the chairman, Gregg McNair who has been a major spokesperson for the industry, a key player in the space, and someone who truly wants to make a difference in the lives of those less fortunate than many of us.

PPX has been a strong supporter of the Water School, an organization that helps provide clean water to communities across Africa. One of the most incredible things about the Water School is that they don’t just provide clean water, they teach people how to create their own clean water for life.

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When PPX opens a new business or hires a new team-member they don’t just look at the numbers, they look at the people and the impact they can make. PPX has been running a division in Hong Kong for over three years and is seeing great success because like everything else they do, the focus is on doing the right thing. In hiring staff PPX has focused on finding passionate and talented Chinese Domainers who understand the market, the culture, and the people.

For those keeping score, China is the world’s fastest growing economy so having a successful Domaining business in this region is critical for a global company like PPX. Many foreign companies that enter into China have issues adapting to the culture and the overall focus on “GuanXi” which translates to, ” “the building of trusted relationships, to assist in the resolution of a problem.”

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PPX has embraced this philosophy since day one by hiring local Chinese Domainers and putting a focus on doing the right thing rather than just building their business. They realized that building a business wasn’t just about making money, it’s about making a difference and with their strong partnership with the Water School, they are doing just that.

ENTV, a client of PPX’s was inspired to work with the company after seeing the incredible passion and dedication the team exhibited from the very beginning.

“They are responsive people, having a very high level of professionalism and a strong sense of accountability. What impressed me most is their willingness to go the extra mile to help facilitate the process and solve practical issues.”

Along with finding great people to work with, ENTV was also very interested in the Water School and decided to give a portion of each sale to the cause.

“After hearing about Water School from PPX staff and doing my own research, I saw that Water School could use a relatively small donation to help a rather large group of people. And if a company such as PPX trusted this non-profit organization, I felt secure in knowing my donation was going to the right place.”

There is nothing more inspiring to me than a business that does the right thing, helps people less fortunate than them, and creates a company culture like no other. PPX is one of those companies, not only do they focused on getting the best of the best people involved with the business, they make it their mission to make a difference in the lives of families and communities that desperately need access to something we all take for granted, clean water.

To learn more about PPX China or the Water School, please visit: www.ppx.com and www.waterschool.com. Next time you think about your business remember to ask yourself, what am I doing to make a difference? While a business needs to make money to be successful it’s always important to remember that a business can be so much more. Doing the right thing doesn’t just feel good, it can actually do good, change lives, and help make the world a better place!

 

{ 2 comments… add one }

  • abe August 6, 2011, 11:48 pm

    @ Morgan ” Next time you think about your business remember to ask yourself, what am I doing to make a difference? While a business needs to make money to be successful it’s always important to remember that a business can be so much more. Doing the right thing doesn’t just feel good, it can actually do good, change lives, and help make the world a better place!”

    – Most people don’t really care or want to make this world a better place. That is the sad truth. Actions speak more than anything. It is a nice and lovely statement but in actuality the amount of people who stand behind it is minimal at best and mostly lip service.

    Reply
  • Tessa Holcomb August 10, 2011, 11:39 am

    @abe – In some cases you are correct but it’s nice to know that with Morgan, it’s not just lip service! Just so you know, PPX is arranging a Water School awareness trip in Nairobi at the end of October after ICANN Sengal. Gregg McNair will be leading this trip and Morgan Linton will actually be attending this trip as well. I have visited the slums and Water School projects myself and it’s really a life changing experience. If you’re interested in attending yourself, please don’t hesitate to contact me (or Morgan) for additional information. Thank you!

    Reply

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