HandSurgeon.com Sell For $3,605 on Go Daddy Auctions


It’s been an exciting afternoon at Go Daddy Auctions with a ton of activity in the last five minutes for HandSurgeon.com. Originally registered in 1996 this domain definitely raised some eyebrows mine included and I bowed out of the bidding at $2,800. The term “hand surgeon” has 720 exact-match local searches and a CPC of $2.40. While these metrics are certainly lower than what I’d normally bid this high for I like the name and having had hand surgery in the past I had a bit of an emotional connection with the name.

That being said, Doctors aren’t always the easiest people to sell domains to but with HandSurgeon.org owned and operated by a hand surgeon I’m guessing whoever is bidding on this plans to flip it to one of the many hand surgeons out there. When looking at the bidding history it is two bidders that are battling this out between each other which always makes you wonder if in the end they are pricing themselves out of a profitable purchase. What do you think, at $3,605 do you think the buyer got a good deal or do you think that these two bidders let the excitement of the auction get the better of them causing the buyer to overpay for this domain?

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{ 10 comments… add one }

  • Paul H April 2, 2013, 12:53 pm

    Based on previous ‘surgeon’ domain sales then this buy could be a good deal if the buyer is looking to flip. For example kneesurgeons.com sold for $8,770 back in 2011 and the search volume on that is a lot less (110 local exact) than ‘hand surgeons’. Although I still think over $3.5k was a bit too much.

  • todd April 2, 2013, 1:07 pm

    If I were a hand surgeon I think I would want a GEO domain instead. If I were a heart surgeon I would choose HeartSurgeon.com over a GEO domain because that is something that you would want the absolute best in the business even if you had fly to another city. At $3600 I don’t think there is enough meat left on the bone. The old registrant is easy to find so I won’t be surprised if this sale gets cancelled and is sold outright from the original owner or kept by the original owner.

  • Max April 2, 2013, 1:08 pm

    That domain stood out for me too in the auction list. In the end the exact search volume was just not high enough for me, figuring lots of others were going to be gunning for it.

  • MedicalCzar April 2, 2013, 1:13 pm

    Agree with Todd, prefer to have the GEO domain and the plural
    What next, fingersurgeon, toesurgeosn, ears, eye, nose, hair, penis, Virgina,skin etc etc etc

    good luck

  • DM. April 2, 2013, 1:33 pm

    There are a fair few ego’s in surgery, I’d imagine someone will pay a decent price.

  • Anthony April 2, 2013, 2:08 pm

    The anonymity in the Godaddy auction platform leaves it open to manipulation. I have no qualms about any other aspect of their business, they supply a top service but I hate the auction set up.

    I think there is plenty of room for profit on this domain. I would build it out, rank it and then sell it.

  • Jamie Zoch April 2, 2013, 5:21 pm

    If the buyer is a Hand Surgeon, they got a hell of a deal on a great domain name! I can just see the domain being used in an ad and grabbing the viewers attention, while being easily remembered to visit the website.

    If HandSurgeon.com gets the Dr. one patient, hes made his money back likely much more.

  • Raymond Hackney April 2, 2013, 6:50 pm

    Todd your comment was 100% spot on imo.

  • Leonard Britt April 2, 2013, 8:08 pm

    How much would a hand surgeon in Miami, FL pay for a lead from Los Angeles, CA? How many of those 720 monthly searches are within a 25 mile radius of that Miami hand surgeon’s office?

  • nody April 2, 2013, 9:43 pm

    Ok since you bid on this do me a favor. I would almost bet you 100 bucks that the final bidder will not pay this price. Chances are you will be offered the name. People are just doing fake bids and not paying from my experience. The prices just get pumped up.

    Also you probably won’t even get the chance to pay for it when it comes. This may happen or it may not but keep us informed.

    Everyone needs to start looking at registars final selling price and what person actually ended up with the name. We all know what they do to fake bidders…zipo…lol


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