I just stumbled on this “for sale” lander from NameCheap and it’s pretty slick

I was poking around looking at some .AI domains and stumbled on a pretty slick new “for sale” lander (or at least new to me) on NameCheap. I’ll show you the lander and then talk about what I think makes it particularly interesting:

NameCheap For Sale Lander

Okay, so now back to the things that I dig about this landing page. First, a simple feature but that’s implemented in a clean way IMHO, the minimum price expectation. When you enter an offer that’s lower than the floor a pop-up catches your attention, like this:

NameCheap For Sale Lander

But that’s not my favorite feature. To the right of the offer you’ll see a button that says “Send offer via SMS” – this is f%^&ing cool 😎 Seriously, I think this is a killer feature that every landing page should have on it, and it’s enough to make me want to take these NameCheap landing pages for a spin.

So why am I so excited about the whole idea of sending an SMS message to make an offer on a domain?

Well, let’s face it, people are impatient…and as time goes by, and technology progresses, I can tell you – people sure aren’t getting more patient. I think adding an SMS option to a for sale lander is an awesome idea – it gives your prospective buyer a chance to try to connect with you right away, and to you as as the seller it shows when you have a truly interested buyer.

Also, for anyone who is thinking, “NameCheap must have paid Morgan to write this!?!?” While I do love NameCheap, they aren’t a sponsor of my blog, maybe that will change this year, but at this moment, they aren’t, they don’t know I’m writing this, and heck, maybe they won’t even like this post, what do I know?

All I know is, I think this is a pretty slick landing page, I’m going to take it for a spin, and I’ll be comparing it to Efty and DAN the two services I currently use…and as usual I’ll be reporting back to all of you to let you know how it goes.

What do you think? Is this as cool as I think it is? I want to hear from you, comment and let your voice be heard!

{ 3 comments… add one }

  • NetOperator Wibby April 6, 2021, 7:40 pm

    This is quite brilliant. I’ll have to steal this concept for my registrar.

    Reply
  • Richard Hearne April 6, 2021, 8:38 pm

    If you turn the table and think about this from a user’s POV:

    1. That modal with min offer is more likely to piss off the user than anything else. Why not just be upfront with that info? You could counter to say that the user is somewhat more committed to the process since they submitted a figure, but I think that commitment will get wiped out by the negative sentiment generated by the modal. Nothing gained from hiding the min offer. Just IMHO.

    2. The SMS is interesting, but in this age will it result in quicker responses? I’m not so sure that an SMS will be seen any quicker on my phone than an email notification. Namecheap has a mobile app, so I’d think the native notifications from the app would be better than SMS (not competing with other SMS messages).

    3. Make Offer with Min Offer is really one of the worst user experiences for buyers IMO. Buyers hate domainers. When they see this type of lander they just think they’re getting screwed. I don’t have any good solutions for names that you don’t/won’t price, but I just know that buyers hate most of us for this reason in particular. They think they are being fleeced.

    Reply
  • Mike at Domainaddress4u April 7, 2021, 7:47 am

    Pretty cool indeed!! There is always a way to make things better!

    Reply

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