I took Uniregistry’s brokers for a spin and I’m pretty impressed

I’ve been using DomainNameSales.com landing pages for some time now. One of the first things I made sure of was that the inbound inquiries went right to me. Over time I’ve realized that I actually don’t really have the time to field or follow up with these inbound offers, I’m just too busy. Now this doesn’t mean I never got around to it, but usually it took until the weekend for me to respond so if someone put in an offer on a Monday, they might not hear back until Saturday or Sunday.

In many cases I don’t necessarily see this as a bad thing. I’ve always felt that if you respond right-away you probably look pretty eager to sell. I’ve also found that I (almost) always get a dialog going even if I do respond after a few days have passed.

What I’ve never been diligent about doing is following up on old offers. So I thought it was time to see what happened if I flipped the switch and let Uniregistry brokers loose on my old inbounds. This all happened a few weeks ago and this week they sold a name that I honestly forgot that I owned.

Then I looked at the email log. The broker at Uniregistry had followed up with an old inbound from 2014 and had a TON of follow-ups and got the dialog re-started. We came to an agreement this week and if the broker is okay with it I’ll happily share their name, the domain, and the sale price. It’s not a blockbuster sale, just $1500 – $1,250 after commission, but it’s a domain I completely forgot that I owned and would have probably dropped.

It goes to show that all of us probably have a handful of names that we think aren’t going to sell. If we just had the time to go through all our old lead and see which are still alive. Like the post says, I’m impressed, let’s see what happens next.

Of course this is just one isolated experience so I don’t want this to get confused with something I’ve seen as repeatable or made a fortune with. That being said, I do think it highlights how old leads, even years old, can still become buyers, but if you’re like me, you probably don’t have the time to go back and email them, over and over again until they respond…but Uniregistry does!

Now I want to hear from you, what do you think? Comment and let your voice be heard!

{ 21 comments… add one }

  • Ethan October 31, 2018, 10:02 pm

    In my opinion, responding to inquiries fast means having good customer support rather than being eager to sell. As long as your wording is calm and professional and doesn’t look like you are very excited about the inquires, you will be fine.

    I don’t know how other people think, but when I don’t receive a reply from a business entity which I ask questions after 24 hours, I tend to think that they have inefficient customer support.

  • Richard Morris aka Bulloney November 1, 2018, 1:11 am

    Morgan…i’m liking you more every day. I happen to own the domain, IncredibleSpin™ that I registered a few days ago, and while you used the word “spin” in a slightly different context than I intended in my domain, it shows we have enough in common to continue our conversation.

    Your post this am confirmed something I only suspected about brokers like Uniregistry and Sedo. btw, ever since arriving on the scene about a year ago i never could understand WHY the dumb ass names for these brokers/companies? The only company in this space that I’d heard of is Go Daddy, and that’s why my business model/plan for DomainGourmet doesn’t involve any of these other companies because no one outside of the domain industry has ever heard of them.

    I’ve been reluctant all along to list my domains with any of these companies because I haven’t had the time, and in some instances I haven’t had the technical know how……sad but true. This said, and based on my business background starting, naming and operating Credit Control Corporation (a third party debt collection company 1973-1985 and it’s still in business today), I knew as long as I was able to attract the business, I could collect the debt “if” I had the right personnel to collect it for me. At one time I had about 25 employees in four different offices (wherever there was a Hospital) who collected debt, mostly by phone and by snail mail. Like your experience with old domains, some of my best collectors were able to collect old debt because of their communication skills, and their ability to recognize and analyze the value of old data. My top collectors made commissions over and above their base salaries, and some of them made almost as much money as I did. btw, this often happens in the real estate brokerage business as well. Top sales people in real estate offices often make as much money as their broker boss.
    Again Morgan, you have confirmed my suspicions about how this piece of the domain industry works. In my case I’ve already attracted the business, buying and owning 1,500 “crappy” domains (keep in mind i already know how to collect crap, lol). All I need now is one of these top domain sales people who understands me and my business model to come on board. And for the right individual who could work out of their home btw, I would pay a very lucrative commission and they can own a piece of DomainGourmet.
    Morgan, as I said yesterday I don’t care to start a blog despite I’m able to draw a lot of attention, albeit it controversial. If it’s OK with you, I would like to share with you and your readers some examples of how I do DomainsMyWay™. To give you an example, I’m meeting next week with one of the top intellectual property lawyers in this industry to learn about certain aspects of this industry I know nothing about. Hint, it’s NOT John Berryhill☺

    Then one final thing I’ll share, you may recall I created and registered IncredibleBreasts™.com about a week ago to compliment my other “incredible” first keyword domains. I knew it was available to hand register from my research, but I held off buying it until it was clear in my mind who might want the domain. Then it dawned on me, anyone of the 1,000 plus plastic surgeons in the US who take pride in their augmentation procedures. Morgan, just yesterday I arranged to meet with one of the top plastic surgeons in my area who I’ve known for 30 years, not to sell him IncredibleBreasts .com, but rather to get the skinny on who might pay top dollar for my domain. Keep in mind the “average” plastic surgeon makes well over 500K a year, so paying me $1,000 a month for 5-7 years is nothing to a plastic surgeon who might have an interest. Then I realized there’s another option, and that’s to present the domain to the chicken industry where “breasts” are king like .com, and like I said before who doesn’t like incredible breasts☺

    Thanks again Morgan for making your blog available for someone like me to share my story.

    • Anonymous November 1, 2018, 7:47 am

      Be careful. You might be falling in love with your own ideas too much here. We’ve all been there early on in our domain investing careers. Don’t get too excited with the “incredible” keyword and all that. Focus on keywords that corporations are buying and paying top dollar for, not what you think they might buy because you have fallen in love with your own thinking. Look at the facts, not your dreams. Watch what successful investors like Andrew Rosener and Braden Pollock are buying and selling regularly and lucratively. Don’t buy or register any new domain names for 90 days until you have figured out how they do what they do. Then, slowly work yourself up to replicating what they do. You can do it!

      • Richard Morris aka Bulloney November 1, 2018, 10:33 am

        Anonymous….you sound very familiar. Do I know you? It’s “incredible” you would dispense advice to someone who has had ten times the practical business experience than you. I think I know a little about corporations and what they want…I’ve only started and named 25+ of them over the last 45 years, and a half dozen of them are still in business today using the same name(s) that were registered with the state corporation here in Virginia years ago. And as for the adjective “incredible” that Go Daddy values at $5,560, do you expect me to believe you that it’s worthless? Anonymous, I don’t care who Rosener or Pollock are….I do DomainsMyWay™☺ What you don’t know about me is that I’m incredibly clever, incredibly determined, incredibly charming, and I don’t go by anonymous. That said, I’d highly recommend you not give advice to someone who is obviously way smarter than yourself.

        • Anonymous November 1, 2018, 12:05 pm

          I am almost as old as you are and have had a career as long and star-studded as you have. In addition, I have been buying and selling domain names profitably for more than 20 years. GoDaddy’s valuation algorithm is utter nonsense. Pay it no attention as to the value of your handregged domain names. Instead, contact C-level executives at relevant corporations and ask them how much they would pay for your handregged domain names, including all your “incredible” themed names. Their responses and offers, or lack thereof, will tell you how much your names are worth to them much better than GoDaddy’s valuation algorithm ever will. By paying attention to it or any other valuation algorithm out there, you are being misguided as to the fair market value of your names.

          • Richard Morris aka Bulloney November 1, 2018, 12:19 pm

            So what businesses have you started, named and operated over the last 45 years anonymous? Tell us about ONE! I’m not looking to sell you or anyone else in this industry one of my domains, however I am looking to sell my domains to business owners not unlike myself.
            If you don’t know or understand how I intend to use Go Daddy’s valuations and appraisals combined with my expertise to market my domains, you really don’t understand business.
            I own a domain SWOT101™ that someday will be developed. Do you even know what it means?
            And I suppose you think broker names like Afternic, Sedo, Uniregistry, Undeveloped, Estibot, and even Efty are good names for a name brokerage? If you do, I have some land in IncredibleFlorida™ i’d like to sell you☺

          • Anonymous November 1, 2018, 3:24 pm

            Get SWOT101.com or IncredibleFlorida.com or whatever other “Incredible” domain names you have actually sold to end users and chartered on DNJournal’s sales page (http://dnjournal.com/domainsales.htm) and then I’ll be happy to listen to your domain name expertise. Until then, you are just dreaming.

            Your MakeSomethingHappen.com name is a winner though. Nice tagline name for a large corporation and its advertising agency to realize they need to buy from you for their next campaign or re-branding effort. Long, tagline names like these do sell and can for good prices. Micheal Berkens was the king of these before he sold his entire portfolio for $30+ million a few years back. He’s another great investor to emulate.

          • Anonymous November 1, 2018, 3:51 pm

            Wait. I take that back. MakeSomethingHappen.com is not good. It is average. The domain name a corporation or ad agency would want to buy as a tagline name is MakeItHappen.com. You registered the wrong name. Sorry.

          • Richard Morris aka Bulloney November 1, 2018, 5:22 pm

            Anonymous…why all the fascination with me? As if I didn’t already know that MakeitHappen.com is a better domain than MakeSometingHappen.com….DUH!!! It’s rather obvious i’m an IncredibleThreat to you, or you wouldn’t be hanging around me so much. I just got back from dinner with a buddy of mine who just returned from a mission trip to Haiti, but I suppose a man of your means wouldn’t know anything about Haiti. I was telling my friend about my “Incredible” domains, and he knows the plastic surgeon who I’m meeting with about IncredibleBreasts™.com. Before we left the restaurant he said, “Richard, I think IncedibleBreasts™ is as good as it gets…there’s nothing better in this world than IncredibleBreasts☺” Also, before we left the restaurant; and he learned I owned, IncredibleVegas, IncredibleRome and IncredibleFlorida he asked me if I thought IncredibleNaples was available because my friend has a condo in Naples, Florida and of course it could be used for Naples Italy. He was telling me that someone like the Chamber of Commerce, a Realtor, an online gift shop, or a resort or travel agency might want it. Well, you guessed it, i just bought IncrebibleNaples™ along with IncredibleSilk™ today. Check it out as I’m sure you will because your curiosity is killing you. And as for selling your domains at Domain Name Sales (obviously not your business) I’m NOT impressed. You may want to look at DomainGourmet™ next year to help you out. Finally, some of my domains are going to be sold to investors like yourself, and I’m going to resell them for you because most domainers I know couldn’t sell water to a camel. That’s all I got, now go and check to see if I really own IncredibleNaples™ and IncredibleSilk™. btw I guess you’ve never owned even ONE business….yet you’re an IncredibleDomainer….it’s available if you want it, and in case you can’t afford the $8.50, I’ll lend you some incredible money☺

  • Frank Mueller November 1, 2018, 2:01 am

    you may want to check out afternic next time

    • Richard Morris aka Bulloney November 1, 2018, 2:30 am

      Frank…isn’t Afternic a part of Go Daddy? “Afternic☺”, now there’s another dumb name that only a domainer could love, even a smiley face can’t help it. btw, I use to own a Sea Doo jet ski, and that name is well known in the boating industry, but what the heck is Sedo? How do you pronounce it? What does it mean? I understand it’s a four letter domain, but so is Sh*t….WTF?????
      Just for the record, I just registered two new crappy domains a few minutes ago…IncredibleSilk™ and to go along with IncredibleBreasts™ I registered IncrediBreasts™. I was thinking how the word breasts might match up with the word incredible and Voila! I think it was worth risking $8.50?

      • Markus Nystrom November 1, 2018, 2:50 am

        These are entertaining comments of which I hope to read many more!

      • Anonymous November 1, 2018, 7:51 am

        You risked $8.50 on a domain name worth $0.00. Don’t buy domain names that YOU like. Buy domain names that CORPORATIONS like.

        • Richard Morris aka Bulloney November 1, 2018, 10:45 am

          Is that you again anonymous? Why do you care so much? Do you love me so much that it hurts you to see me spend $8.50 on intellectual property that might be worthless?

          • Anonymous November 1, 2018, 12:08 pm

            Yes, I love you. But obviously not as much as you love yourself.

  • Jose November 1, 2018, 9:34 am

    Congratulations for the behavior of the uniregistry.com broker with you.

    Tracking a single-word premium domain and easy to remember and pronounce had a two-year negotiation without a sale, in the end I discovered that the buyer and investor domains was a freelancer who previously worked for various companies in South Korea, and the interest of the premium domain when I was a developer of websites in a city of a state and country India.

    Years lost the broker negotiating, not with premium domain investor and buyer premium domains, was negotiating with a simple developer website that was posing as a business man that was not. .

    I know this writing to your email xxxxx@uniregistry.com and brokerage@uniregistry.com I still await response from the broker.

    Happy Day. Jose

  • Richard Morris aka Bulloney November 1, 2018, 12:35 pm

    Morgan…i want to apologize to you and your friends for attracting “anonymous” to your blog. He/she is only stalking and harassing me wherever I go.

    Getting back on topic with regards to your broker from Uniregistry, how do you think someone like that compares to other sales people in other industries? I can’t imagine it’s that big of a secret as to how they sell your domains. Wouldn’t it be nice “if” a broker from a top registry might share generically how they go about selling domains to end users? I have a few ideas myself based on my past experience in dealing with corporate America, but it would be nice to hear from someone else. Thanks, and again and I apologize.

  • Anonymous November 1, 2018, 3:08 pm

    LOL, what hubris! There’s no need to “apologize” to Morgan and his friends. You did not attract me as I have been posting to Morgan’s blog for over five years. You are the new person here, not me. You apparently haven’t even been at this domain name for even two years. You appear to know very little about selling domain names for a profit, repeatedly. Also, this is the only blog at which I have been posting comments to you. I am not sure “wherever I go” refers to but it certainly reflects your self-centered nature, my fellow old man.

    To your question here, you are correct, there is no big secret as to how brokers or anyone else sell domain names: great domain names sell themselves. When you own good quality domain names, buyers come to you, not the other way around. The key is to buy good quality domain names that corporations wish they already owned and then patiently wait for them to come knocking. Yes, outbound marketing can work for a good quality domain name, but it can weaken your negotiating position in terms of price. It’s usually best to be a reluctant seller when they approach than to be an eager beaver proactively reaching out to make a deal.

    • Ethan November 1, 2018, 9:29 pm

      I would suggest moving along. Although I think you could have said “You risked $8.50 on a domain name worth $0.00.” in a more euphemistic way, you still have been reasonable overall.

  • Richard Morris aka Bulloney November 1, 2018, 11:01 pm

    Thanks Ethan…”euphemistic”, now there’s an interesting word, almost as interesting as “anonymous”. I happen to own a domain, WordsAreCritical™ that speaks volumes about this industry. Your post stimulated me to check to see if IncredibleEtiquette was available to register? It was, but I passed for a couple of reasons, I won’t elaborate. However, that led me to create and register six more incredible names this am; IncredibleDeserts™, IncredibleRocket™, IncredibleCrabs™, IncredibleLobster™, IncredibleRails™ and IncredibleLoyalty™. Collectively these intellectual property domains set me back $51. Yet they are appraised at GoDaddy for $6,795. And this isn’t counting GoDaddy’s Keyword analysis for “Incredible” that says; “Valuable keyword: incredible is a high value keyword that has an average sale price of $5660” Then GoDaddy goes on to value “deserts” at $2,488, “rocket” at $2,229 and “lobster” at $2,190.

    Ethan, how smart do you think GoDaddy is from a marketing perspective? You may think them to be incredulous, but I think they’re incredible. I hope this helps someone to better understand my business strategy. Thanks

    • Anonymous November 2, 2018, 9:17 am

      You are incredibly confused about how domain name investing works. I see now that you were banned from NamePros.com due to your same self-righteous attitude there so I now see that I have been wasting my time here with you. Good luck on your future domain name sales.


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