Is .IO the new .COM for tech startups?

I recently saw an experienced domain broker that I follow on Facebook, Ryan Colby, post an interesting comment about .IO being the new .COM in the technology space. By technology space I think he means tech startups, and while I’m a huge fan of .IO, and I know a ton of startups that know and love it…I’m not sure I’d say it’s the new .COM for anyone.

dot-io-new-dot-com

I think the process of acquiring a .IO usually goes something like this, a startup says:

“Hey, I really want to buy that awesome one-word .COM!” 

Then they reach out to the owner, find out it costs six or seven figures, and then say, okay the .COMs out, what’s my next best choice. In this case, I do think we’ve seen a massive trend in .IO being a top pick. Still, like I said above, I don’t think .IO is the new .COM, instead I think .IO is the new alternative .COM for tech startups who might have picked domains like .NET or .CO in the past.

What do you think? Comment and let your voice be heard!

{ 24 comments… add one }

  • steve brady October 1, 2017, 12:14 am

    From July 10, 2017:
    Taking Control of All .io Domains with a Targeted Registration

    The author discovered he was able to register the domain names of the .io Registry nameservers, specifically NS-A1.io …..and began receiving the DNS traffic requests for the entire .io TLD, which he couldn’t possibly fufill, so the requests would time-out and fail-over to 3 of the 7 .io nameservers he left unregistered. Had he registered all 7, he would have shut down .io

    thehackerblog.com/the-io-error-taking-control-of-all-io-domains-with-a-targeted-registration/index.html

    Of course, he contacted .io and 101domain refunded his registrations.

    Reply
  • Paul McMenamy October 1, 2017, 1:15 am

    Agree 100% with your thoughts Morgan.
    We’ve also seen some initial .io startups subsequently acquire the .com

    Reply
  • asset.domains October 1, 2017, 6:43 am

    never registered and never will register, what end user customers will tell about .io , not startup owners but their customers ?

    want a startup name ? go .xyz or .tech

    Reply
    • Nick October 1, 2017, 2:34 pm

      THAT was funny. I spit out the drink in my mouth when I read that one. .xyz hahahaha even .tech – which isnt that bad but twice the length and none of the reputation.

      OK – good one! 😉

      Reply
      • Paul McMenamy October 1, 2017, 2:40 pm

        Be careful not to completely write off .xyz
        Take a look at Engine.xyz

        Reply
  • John M October 1, 2017, 7:38 am

    Morgan as good as .IO may be until it becomes approved in China I’m not sure why any forward thinking startup would consider it.

    Reply
    • Anonymous October 1, 2017, 10:50 am

      lol nobody cares about China. You can’t take a dump without a Real Name Verification.

      Reply
  • Eric Lyon October 1, 2017, 9:07 am

    There’s definitely been a trend with .io tech-related startups. It may or may not get as strong as the .tv ccTLD. I can certainly see it heading in that direction though.

    Reply
  • Andrew Rosener October 1, 2017, 10:26 am

    Our #1 source of clients is companies that started on a .io and realized how stupid that was and upgrade to a .COM.

    They have a place, just like training wheels have a place for 6 year olds learning to ride a bike.

    Reply
  • nik October 1, 2017, 10:52 am

    After so many years, still you need to know this…?

    Reply
  • Mark Thorpe October 1, 2017, 2:56 pm

    .Tech is a much better option than .io if you cannot get .Com. IMO

    Reply
    • Anonymous October 1, 2017, 3:04 pm

      Whoever is telling startup companies to use .io needs to stop.

      End-users will never accept .io.
      End-users will and do not trust .io websites and will not submit personal information on them.

      Think about an end-user visiting an .io website, they will be like WTH is .io?!

      Reply
      • Nick October 1, 2017, 6:23 pm

        agenda: a·gen·da əˈjendə/

        Reply
      • Mark Thorpe October 3, 2017, 8:01 pm

        Why did you changed my name to Anonymous? Lol

        Reply
        • Morgan October 3, 2017, 8:07 pm

          @Mark – hmmm, that’s odd – let me see what’s going on there, it shows up as Mark Thorpe on my side!

          Reply
          • Morgan October 3, 2017, 8:09 pm

            Can you point me to the specific comment where this changed…I see your name in a lot of the comments!

          • Mark Thorpe October 3, 2017, 8:15 pm

            Anonymous
            October 1, 2017
            Whoever is telling startup companies to use .io needs to stop.

            End-users will never accept .io.
            End-users will and do not trust .io websites and will not submit personal information on them.

            Think about an end-user visiting an .io website, they will be like WTH is .io?

      • Mark Thorpe October 3, 2017, 8:09 pm

        Don’t worry Morgan, I’ll never post on your blog again. Good luck!

        Reply
  • DomainNameBroker.com October 1, 2017, 3:41 pm

    .COM is .COM and .IO is .IO

    Reply
  • Snoopy October 1, 2017, 10:40 pm

    Complete fluff by this broker. The vast majority of startups use .com. The tiny minority is split between a bunch of also ran extensions, .net, .ws, .tv, .biz, .ai etc. Hundreds of them.

    Reply
  • Kevin Fink October 4, 2017, 5:01 pm

    Personally speaking: I love .IO, but have definitely seen a downshift over the past eighteen months.

    That said, I highly disagree with the ‘new gTLD’ cheerleaders on this thread that a .TECH or something else is “better.”

    In the end, it will come down to availability: what’s available to hand register (crappy gTLDs) or acquire in the aftermarket (likely .IO before .COM) without breaking a budget.

    Some have stuck with the .IO on purpose — though my guess is that > 50% of them would upgrade to the .COM if they could.

    And once a company gets funded or has cash flow coming in, they usually do — if it is not in use. Sometimes, two (sometimes more) tech co’s are using the same root word, so multiple extensions get utilized. And they can all co-exist in that way.

    Reply
  • Igor Mironyuk October 7, 2017, 1:29 pm

    .CO is the alternative .COM

    Reply

Leave a Comment