More on Sedo vs. Afternic

Well – the results are in and it looks like Sedo does a *much* better job of driving traffic to a featured domain listing. This is a bit unfortunate as I find Sedo’s user interface to be much less usable than Afternic. So, here’s my data:

I listed frequentflier.mobi as a featured listing (shows-up on homepage) on both Sedo and Afternic. Sedo charges $39/month for a featured listing, Afternic charges $50/month for their featured listing. My Sedo listing has currently received 328 views whereas my Afternic listing has only received 87 views.

So, it seems clear to me that Afternic is offering much a much lower value for Featured listings. Not only are the listing fees $11 more a month but the traffic is roughly 3.5 times the traffic! I will report back the final numbers once the month is over however right now it seems next to impossible that Afternic could make a come-back.

Conclusion: When listing a domain for sale, to gain maximum exposure use Sedo, with a lower price and over 3 times the traffic Sedo is the obvious choice.

If any of you have thoughts on this I’d love to hear it. Not trying to slam Afternic here – as I’ve said time and time again I like their interface a lot more, but in the end, it is the number of people that look at my listing that will generate a final sale.

{ 3 comments… add one }

  • The Old Vic November 22, 2007, 12:34 pm

    Hi,
    An interesting blog you’ve started here. I have had domains listed with both Sedo and Afternic for a couple of months and so far have not had the slightest sign of interest from anyone. Maybe this is because I haven’t paid for any ‘premium’ services (except the Afternic subscription). I would be interested to find out how you get people to look at your domains. Is it absolutely necessary to pay for a featured listing?

    Reply
  • Morgan Linton November 22, 2007, 5:23 pm

    This is a great question. I’ve found on these sites that your domain can easily disappear into the thousands of listings quite easily. I would suggest doing “Category Featured” at a minimum just to make sure people see your domain. Otherwise your domain really becomes a needle in a haystack – a person would have to be looking for your exact domain name to stumble across it. If you have a highly desirable name such as homes.com then you need not worry – however for your standard domain I’d suggest some kind of listing upgrade to make sure the domain is seen.

    Reply
  • ann November 26, 2007, 2:58 am

    Good advice. You can trust Sedo.
    FYI – I noticed that in an earlier post you suggested domainsecondhand.com. If you google them, you will find they are behind a scam being run out of Russia.

    Reply

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