Morgan’s Flippa Five: Boomerang.com, Heritage.com, Rematch.com, Icky.com, ECQ.com

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Hello, happy Monday, and welcome to Morgan’s Flippa Five. This week some very nice one-word .COMs (my favorites) hit Flippa however a couple of these, like Boomerang.com and Heritage.com, while being incredible domains, are priced a bit above what I’d call “investor pricing” but they are actually very reasonable when it comes to end-user pricing, just not a lot of room to flip IMO. Other domains like Rematch.com haven’t hit their reserve but time will tell where it’s priced.

Enjoy, there are some real gems on this list!

Boomerang.com – nice one-word .COM, a little long for my taste, but it makes up for it with some real charm. With an $100k starting price it is going to be interesting to see if this gets much bidding activity. Still, I love the domain!

ECQ.com – only 16 hours left, at $18,000 and the reserve has not yet been met. This could creep up above the reserve price closer to the finish. I like 3L .COMs but the “E” and “Q” are definitely going to hurt the value.

Rematch.com – 18 year-old domain, plenty of nice broad uses but certainly lends itself well to sports or video games. Currently at $5k but lots of time left.

Heritage.com – like Boomerang.com, this is another monster domain, but it has a $100,000 starting price so it’s likely a better fit for an end-user or a domain investor with deep pockets and a long time horizon.

Icky.com – currently at $10,000, reserve not met. I’m a sucker for one-word .COMs but I’m not usually a fan of negative words like this. The challenge here is that while it’s a solid domain, it literally means “gross” so that limits it’s use quite a bit. At the same time, it’s perfect for some things, just not as broad as a domain like Boomerang.com.

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