Morgan’s Flippa Five: Livestock.com, Pedal.com, SMS.io

Morgan's Flippa Five

Hello, happy Sunday and welcome to Morgan’s Flippa Five. Since I have a lot of new readers that have come onboard this year I thought I’d quickly explain what I do in this weekly segment. Every week I pick five domain names on Flippa that I think have good investment potential. It is important to do your own research as well since a domain name is only a good investment on or below a particular price.

The best tool (and the one that I use the most) for reviewing past domain sales is NameBio – it’s free to use and captures a massive amount of sales data. Typically domain names on Flippa sell close to their wholesale value which means that you won’t be able to sell these domains to other investors but instead to end-users, people that actually want to use the domains for their own businesses.

One of the biggest mistakes I see people make when buying domains on Flippa is trying to sell them shortly after buying them to other domain investors for a profit. Don’t make this mistake. If you buy a domain name for $2,500 on Flippa, a domain investor probably isn’t going to buy it for $5,000, but an end-user might buy it for $5,000 – $10,000 or more. The key is patience and knowing that if you are going to invest in domains you better have a good time horizon because as anyone who has been in this industry knows very well, these sales do not happen overnight (they can sometimes but it’s not the norm).

Okay, enough from me, now onto the domains I have hand-picked this week:

Livestock.com – I’m a big fan of one-word .COMs, they are great for branding and as companies like Amazon.com have proved, they can be used for just about anything. This is a bit longer than I usually like (I usually like 6 letters or less) but I do think it’s easy to remember and easy to spell. The domain is 19 years old and with a day to go the bidding is only at $1,500, getting this at under $5k is a great deal in my book, however I’m not sure where the seller has their reserve price.

Pedal.com – now this is the kind of one-word .COM that I love and that has massive resale potential. This domain is easy to spell, easy to remember, and under 6 characters which makes it a great investment-grade one-word .COM in my book. Short one-word .COMs sell in the six-figure range all the time so getting this under $15k IMO is a steal of a deal.

SMS.io – the .IO extension doesn’t have a lot of sales history but it’s not secret that it has become a very popular alternative to .COM over the last 2-3 years. Given the meaning behind “sms” and the incredible growth of smartphones and messaging this might just be one of the hottest .IO domains available.

SEMForum.com – so here’s a domain I wanted to include that would be a great fit for someone who is a search marketing expert that is itching to start their own forum. If you’re into SEM and you want to start an SEM forum this is about as good of a name as you could get.

Sushi.net –  I’ve said it many times before and I’ll say it again, I’m not a huge fan of .NET and .ORG. As someone that has been watching prices and liquidity in the domain space for over seven years I can tell you there is a clear trend of investors trying to get rid of the .NET and .ORG names from their portfolio and having a hard time doing it. The issue is that there’s no way to convince an end-user that if they can’t get the .COM, the .NET or .ORG is the best alternative. Now TLDs like .CO, .ME, .CLUB, .XYZ, .IO and many more are offering very solid alternatives .COM so .NET and .ORG I think look less attractive by the day. That being said, this is a solid one-word .NET so if you are going to dabble in the .NET space this would be a good one to dabble with.

 

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