Rick Schwartz offers up a 23-year-old domain for $2,500 on Twitter

Well today was an interesting day as Rick Schwartz is doing what will likely be remembered as a first in the domain world. He’s running a contest on Twitter, with multiple rounds, to buy a 23-year-old two-word .COM domain from him for $2,500.

Here’s the tweet that kicked off the contest:

Now I think most people would agree that this domain is worth far more than $2,500 so not surprisingly, a lot of people jumped in to see if they can snag it for a cool $2.5k.

As for people you know and love – Shane Cultra, Josh Reason, Doron Vermaat, Mark Levine, Ron Sheridan and more got in on the action. As of me writing this post a total of fifteen people had responded “YES” to the tweet.

As Rick says, there will be a part two and I’m pretty interested to see what happens in part two, and if there’s a part three. No matter how you slice it, this is a pretty creative move by Rick and clearly an effective way to move a domain at a price you’re okay parting with it for.

While I didn’t look at the WHOIS my guess is Rick has probably owned this for a long time (maybe the whole 23 years) and likely paid $100 or so for it so he’s probably going to make 20x or more on his investment, so while it’s a great deal for the name, he’s locking in a great profit.

Stay-tuned, tomorrow part two will be unveiled!

{ 25 comments… add one }

  • Snoopy October 1, 2019, 10:07 pm

    Probably $500+ in renewal fees paid, skewed towards the early years. At $2,500 it would not be a good ROI, it is maybe a 5% annual return after inflation.

  • Data Glasses October 1, 2019, 10:11 pm

    Part Two = Hunger Games Scenario ..

  • dnf October 1, 2019, 10:27 pm

    Part 2: per year.

  • Richard B Morris October 2, 2019, 2:35 am

    This whole industry is such a JOKE! I hand registered two domains today that have as much, if not more potential than DailyDouble. They are;

    CornerFlea™.com – with the potential to have a flea market on every street corner in America generating Billions of dollars in annual revenues. Amazon….or competitors, are you watching?

    LakeCatchy™.com – i’ll leave it up to the fishermen and women to figure the value of this domain

    According to HosterStats neither of these domains had ever been registered….WTF!!!

    • Snoopy October 2, 2019, 4:02 am

      I had to check the whois first to make sure this was not intended as a Friday funny.

      I’m sorry but those names are woefully bad and in no way compare to daily double, no surprise that they have never been registered. A lot of learning to do here.

      • Doc Tony October 2, 2019, 6:40 am

        Snoopy is right. Those names have little to no value. The difference between a “brandable” domain and one that has immediate value is marketing dollars in marketing you would need to invest to make them valuable.

        Sorry to be the bearer of bad news, but I didn’t want you to think Snoopy was “just some crazy person who didn’t know what he/she was talking about.”

        • Richard B Morris October 2, 2019, 1:47 pm

          In all due respect, have you ever run a business Doc? If you don’t have the kind of vision that I have for CornerFlea, or don’t know anything about Flea Markets or Street Vendors, you wouldn’t understand. I know who Snoopy is, and yes he’s exactly the bloke I know him to be:)

      • Too funny October 2, 2019, 1:37 pm

        You wouldn’t know a “catchy” name if it smacked you you upside the head. I’ve already had two inquiries on CornerFlea.com Have you ever named or run a successful business Snoopy? I didn’t think so….and the JOKE continues.

        • Snoopy October 2, 2019, 4:36 pm

          “I’ve already had two inquiries on CornerFlea.com”

          This is a great example of why claims of offers and unverified sales should be ignored. Only a complete fool would believe you’ve had 2 inquiries on this wonderful name since registering it earlier today.

  • Michael GDD October 2, 2019, 5:45 am

    Rick had a 950K US$ valuation for DailyDouble.com. I don’t think he’s selling it for 2,500$ no matter what. The wording is “who would like to own it for 2,500”. Not “I’m selling for that”.

  • Ethan October 2, 2019, 6:12 am

    You overlooked a “1” before 950. That said, what could this domain be used for?

  • Michael GDD October 2, 2019, 6:45 am

    • Ethan October 2, 2019, 7:17 am

      The landing page of the domain says the price is $1,950,000.

  • Ryan October 2, 2019, 7:56 am

    Part 2

    Will be now take $2500 and TIMES it by 10, who wants to say YES now?

  • Michael C October 2, 2019, 8:53 am

    He hashtagged it with #GTLD and #NewGTLD so I’m guessing part 2 will have something to do with “who would like to own random.gtld for $x” … thus a ‘daily double’ so to speak, betting on both horses to win, to make a point about .com vs gTLDs value.

  • tfw October 2, 2019, 9:09 am

    Part 2: Who would like to own DailyDouble.com for $5000
    Part 3: Who would like to own DailyDouble.com for $10000

    and so on – A DailyDouble

    • anon October 3, 2019, 2:49 pm

      You are clever my friend

  • Ryan October 2, 2019, 9:25 am

    Yes, as stated above he might say ok you have to pay $500 a year to me as a renewal, who wants it now?

    That will be funny!

  • Tristan October 2, 2019, 12:31 pm

    I don’t see what’s so special about the domain… wouldn’t pay more than $50 for it.

  • Phil October 2, 2019, 10:10 pm

    @Tristan Right? Seeing how there are only 5 live registered trademarks for the term “Daily Double” in the US, I don’t think it’s worth much more than $50 either. Jeopardy! would have already picked it up if they wanted it bad enough and the folks with the registered trademarks aren’t using it as the primary brand.

    If it hasn’t sold in the past 23 years, I don’t think there’s much demand for it now.

    • Snoopy October 2, 2019, 11:03 pm

      “If it hasn’t sold in the past 23 years, I don’t think there’s much demand for it now.”

      That is a bit of nonsense and could be said of any domain that has been owned by a domainer since the 90s, a block of land that is dormant, or an old car that has been sitting in a shed.

      If it had sold we wouldn’t be discussing it and it probably wouldn’t be buyable either. If Tristan wouldn’t pay $50 whilst dozens of others would pay $2,500 then I think he might not do well in domains.

  • Matt October 7, 2019, 12:12 pm

    Yep the association with Jeopardy is a huge factor. I don’t think that it’s wise for him to be showing it on Twitter with graphics from the gameshow. Bordering on infringing.

    Also I don’t know who really likes wasting time thinking he’s selling it for $2500 when he has it listed for almost $2million. Seriously what is the point, to lead into saying that he has daily double.xyz and has only had a 2c offer? Such a waste of time. The .com at $2 million is just as ridiculous as the .xyz selling for $100!

    Also I’m wondering when the folks who hate everything non-.com will simply move on and “let them die on the vine”? The constant obsession with manufacturing fake news and statistics about non-.coms shows a level of fear among these guys that makes me think non-.coms must be threatening their marginal .com portfolios more than I thought.

    Otherwise move on and stop thinking about gTLDs. Ok they’re terrible, blah, blah, blah… People are stupid for buying them, whatever will get you to move on – it’s really getting boring Schwartz and Snoopy. Also it makes you both look weak and scared.

    • Snoopy October 7, 2019, 5:40 pm

      You are showing your true colors again Matt. How many twitter accounts you up to now?

      • Matt October 8, 2019, 2:46 am

        Move on Snoopy. Go build something. Be creative. Be productive.

        Continuing to be negative in every single tweet and forum response must be so exhausting for you and Rick.

        It really does make you both look scared of the impact of non-.coms. Why else would you spend every moment talking about them and the “suckers” who register them?


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