What Do You Think Of LL .ORGs?

There has been a lot of buzz about LL .ORG’s today with MD.org going over the $500K mark on NameJet and setting the all-time sales record of $555,655. There is absolutely no doubt that this is an absolutely stellar domain name and it calls into question the value of LL .ORG domains.


I have always been a fan of short domains and when it comes to short you can’t get much shorter than a two character domain. So I’m interested to know what all of you think about LL .ORGs. Obviously MD is a very special one but what do you think about the LL.org market as a whole?

Comment and let your voice be heard!

P.S. I’m not sure whether to call them LL .ORG’s, two char .ORG’s or 2L .ORG’s so went with LL for this post. Feel free to chime in on what to call them as well if you’d like!


{ 11 comments… add one }

  • Tristan April 12, 2013, 3:35 pm

    MD.org makes sense (medical site), but most LL .orgs wont make sense and will be nowhere near the $500k mark.

  • Mike April 12, 2013, 4:04 pm

    I have xx.org and get offers in the low 6 digit range.

  • Raymond Hackney April 12, 2013, 4:18 pm

    I think LL.org is the right choice, if you can buy them smartly, that is where you will make your money, I think they are an excellent investment. .ORG carries an authoritative weight and many organizations imo would love to have an LL over perhaps an 18 + letter version of their name.

  • Rich April 12, 2013, 4:57 pm

    If you got the money i think its the best domain name investment for the money.
    I also like .org, i think it’s the best TLD after .com
    For that reason i did some investing lately i bought TheAB.org TheDa.org etc..are some of my acquisitions.

  • todd April 12, 2013, 5:12 pm

    Considering FL.org sold in 2007 for $33,000 but in this auction barely made it over $15,000 6 years later makes you wonder about this market.

  • owen frager April 12, 2013, 5:16 pm

    IT all means NOTHING. If Ari bought it he did so because he owns the matching .com and has a business plan where owning both adds more value to exit. That wouldn’t apply to most other situations so there is a X factor that can’t be replicated for appraisals or comps.

  • Morgan April 12, 2013, 5:21 pm

    Thanks for sharing everyone, great feedback and definitely a range of opinions! One follow-up question, next to .MD what do you think is the most valuable two character .ORG?

  • Yinan April 12, 2013, 7:25 pm

    It’s a lifetime opportunity. I’ll wait and see how my AB.ORG going for.

  • Adi Weitzman April 12, 2013, 8:55 pm


    Ive given this quite a bit of thought and I think:


    As an aside I also considered the following:



    That is an excellent point. I would love to hear more of this from you.

  • Domain Flipping April 12, 2013, 8:58 pm

    I love it! I would love to know how much was the flip profits.

  • onedot April 12, 2013, 10:24 pm

    I don’t get it. I thought ‘2’ letter words couldn’t be registered?


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