Expired domain name Portal.to just broke the $1,000 mark in auction

Portal.to Park.io

When it comes to investing in domain names, .COM has always been my focus. At the same time, I’ve never been afraid of experimenting with a few names in other TLDs. So far, the only experiment that has gone well is .IO which I’ve found to be a good investment if you can get good names at a true wholesale price.

One domain extension that has not been on my radar is .TO which technically is the ccTLD for the Island Kingdom of Tonga, you know – this place:

Island Kingdom of Tonga

And no, this isn’t a photograph of the entire island kingdom since it’s actually comprised of 169 islands, 36 of which are inhabited.

But I digress.

The .TO ccTLD seems to be heating up, I’m seeing it more and more now and today when I went to look at auctions on Park.io I saw that the top auction today is Portal.to which as of me writing this post was just over $1,000.

Last year 1.to sold for $20,000 and Music.to sold for $38,887 in 2018 so there are some meaningful five-figure sales out there. The single letter or number .TO domains did well with w.to coming in as the top public .TO sale at $53,000.

Still, all that being said, $1,000 for Portal.to was pretty shocking for me but maybe the .TO market has more potential than I thought. Either way, this caught my eye and I thought it was worth sharing with all of you. No, I’m not going to rush out and register a bunch of .TO domains but I certainly am going to pay a little closer attention because it does seem like there’s something interesting going on here.

{ 1 comment… add one }

  • Clement April 21, 2020, 1:25 pm

    I ended up winning the auction for Portal.to and love the domain, it’s a perfect name for a few ideas I have. Still, it’s for sale until I get to work on it 😉


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