From $69 to $13,000 – Mike Mann Hits Another Home Run Domain Flip

We are lucky to be in an industry with so many incredible and talented people. One of the people I’ve always been very impressed with is Mike Mann. Mike is one of those people that has an intuitive feel for Domains and if you’ve ever had the chance to meet him in real life, he is a truly honest and inspirational person. Lately Mike Mann has been on fire making some killer sales and really pioneering domain brokerage in the .CO space.

The Domains broke some more exciting news from Mike today –, a domain name that he bought May 2nd of this year for $69 was just sold for $13,000. For those keeping score that is a 188x flip in roughly one month!

If I were to guess, I would think this domains was sold to the owner of, a China Tour company based in Southern California. Given how much money can be made booking a single tour this really is a win-win situation as the domain would definitely translate into much more than 13K worth of business for the tour company.


Great example of a really nice flip where Mike makes good money and an end-user/company gets a great domain that will help their business. Congrats to Mike, it’s been an amazing year for him and I know there’s even more great sales ahead!


{ 18 comments… add one }

  • PPC Ian June 8, 2011, 4:23 pm

    Wow! That is a sweet flip. Thanks for sharing, Morgan.

  • Rich June 8, 2011, 4:47 pm

    That’s nice,
    By all means i’m not measuring to Mike ,but… i guess i was just lucky.I bought a domain in march this year for $1(gd coupon) and i sold it two months later in may for $3700 at afternick bookmydoctordotcom.

  • Rafael Castillo June 8, 2011, 5:06 pm

    Where did you sell the domain?

  • Alexander June 8, 2011, 10:14 pm

    Congratulations, Rich. $1 reg to $3700 sale in 2 months. Saw that in Afternic’s May stats. There’s a bookmydoctor.IN – could be the buyer.

  • Poor Uncle June 8, 2011, 11:21 pm

    Know of any good affiliate programs for tour travels? Good meaning pays a lot. 🙂
    Btw, is available…and it is only .89 cent! and is available for only $4.99….someone go buy it.

  • Shiphouse June 8, 2011, 11:38 pm

    Who types in China Discovery? Why is that better than China Discovery Tours? If the tour group operator has already built out a web-site w/proper SEO and they aer booking tours, what value does China Discovery Have? Why not buy China Tours, China Vacations, China Holidays, China Flights, China Hotels? China SightSeeing? China Trips?

    China Discovery?? I have never gone on a vacation and typed in Discovery… California Discovery? Bahamas Discovery? No.

  • steve June 9, 2011, 1:03 am

    I don’t get it either.

  • Richard June 9, 2011, 5:35 am

    That’s one sweet flip. Congrats Mike.

  • Adam June 9, 2011, 9:34 am

    Fairly irresponsible to not mention the fact that he buys hundreds of domains each day for $69 that don’t sell. Which, in turn, leads people new to the domaining “space” (you know, the ones you are selling your book to) to have unrealistic expectations. Great post! Inspiring!

  • Mike Mann June 9, 2011, 11:37 am

    Adam is incorrect, I do buy hundreds per day, but most cost $7, only a dozen over $50, always anonymous hating scammers out there disrespecting my hard work

  • Shiphouse June 9, 2011, 11:42 am

    This is the problem and at the same time opportunity with domaining. It is like a big boilerroom. Pump and Dump.

    No douhbt, domains are a great speculative investment, but for every domain registered or even bought in the aftermarket for that matter, how many are sold at a profit? Buying 98% of domain names is like buying a way out of the money option, generally that option is going to expire WORTHLESS.

    If this industry ever became regulated I think a 2 things would happen 1) the value of quality of premium domain names would increase significantly. Why? Because the so-called coveted end-users would actually start paying attention and 2) Everything else plummet.

    What happens when the government starts recognizing domain names for what all domainers call them? “On-Line Real Estate”. Will a “property” tax be levied. Oh my god, that would be hysterical, has one domainer built that into their model and how that would effect a) the industry and b) their portfolio.

    I wish that would happen, 1) it would get rid of every completly crappy TLD that exists OVERNIGHT and 2) get rid of every completely crappy domain that exits OVERNIGHT. A handful of registers and one or two parking companies would survive and the rest would be dead. What would be left is the true premium domain names. End-Users would rush the flood gates and purchase these, becasuse the can put real properties on these names and be on a true online boulevard not competing for adwords, seo, etc. with all the other crap.

  • Tom Laserman June 9, 2011, 11:56 am


    To answer your question, this domain is not about type-in traffic. It’s about a very good brand name for a website. is easier than, and clients who don’t know better, are more likely to type that in when looking for this company.

    You are right– no one will type in the domain if they don’t first know about the company, but it makes an excellent brand, and the people who sold it, as well as the people who bought it, realize that.

  • Tom Laserman June 9, 2011, 12:04 pm

    Excuse me – I mistyped ChinaDiscovery as (Both are great names.)

  • Shiphouse June 9, 2011, 8:22 pm

    Tom – I am not going to argue that point. But are we talking about “domains” or “brands”. If we are talking about “brands” and it was indeed this company that purchased it, I think it is a waste of money. They have already built a brand around their current name, a name which is logical and makes allot of sense. Now not only do they have to spend money to build the brand, they lose all money already put into their current brand. Is the $13,000 worth it? Probably not. It would have been a better investment to lay money out for a more indicative name that would drive traffic to the existing brand, the one they already built out (i.e. China Flights, China Tours, China Vacations, China Whatever…..)

    When it is laid out in a fashion that ChinaDiscovery…. can reap you profits of 1,000%++++ in a few day period which enhances your returns even further looking at in on an annualized basis, it is somewhat misleading. I am sure many are thinking, people need to do their own reasearch, etc, etc. Well you know what they come to blogs like this to do their research and purchase Morgan’s book for those purposes as well.

    Things need to be balanced and I am simply pointing out:

    1) Flips like this are unlikely – yes if you lay your chips on the table enough times you will hit a blackjack, but how much did you lose in the meantime?

    2) Are we talking about “domaining” or “branding” – Yes, if building a business the two should be married w/one and other. A great domain can help build a great brand and a mediocre domain can be built into a great brand, but not without LOTS of money and future investment.

  • Mike Mann June 9, 2011, 11:02 pm

    So shiphouse is saying its a bad idea for a company to buy an incredible .com brand related to China, even if its their own name? very wrong indeed, no way to lose money on this investment

  • Shiphouse June 10, 2011, 12:11 am

    Mike – Their name is “China Discovery Tours”.

    I am sorry I see nothing “incredible” about this name. The company has been in existence for 20 years operating as “China Discovery Tours”. Are they going to drop “Tours” off their name? I simply don’t see the competetive advantage this names adds over more specifically targeted China Travel Geo-Domains.

    They have page rank 1 for “China Discovery Tours” and “China Discovery”. So what is the point? What does this accomplish? Fair enough, maybe a few people actually type in and subsequently book a trip, but I would like to see the conversion on that.

    No way to lose money on this investment” – Again I disagree, this name will not provide an ROI above what they are currently doing unless they develop and market it. In that case whats, the point? They already have a brand and a suitable name.

    Aside from this and more to my point is that flips like this, while they happen on a frequent basis, do not happen frequently when looking at the absolute value of total domain purchases.

    Congrats on the flip though, great deal for you.

  • Mike Mann June 10, 2011, 6:50 am

    Their name is irrelevant mostly, the name is a great bargain for anyone, and no reason they would let a competitor or random person put risk to their brand forever, they locked it up. There is a reason I have sold more names than anyone in the world. Pay attention.

  • mohamed August 16, 2013, 5:27 am

    we are selling our premium domains:

    are you interest ?

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