What a difference a $400,000 domain name can make

$400,000 domain sale

While $400,000 might sound like a lot to spend on a domain name, the reality is, sales like this happen every week, some weeks, they happen every day. Take a look at sites like DNJournal and NameBio and you’ll find an almost endless list of six figure domain sales, and plenty of seven figure sales. And these are just the sales that are reported.

A couple of years ago I was at NamesCon in Portugal when Voice.com sold for $30M, yes you read that right, $30M for one domain name, no website, business or existing revenue, just the domain.

So why do some companies spend so much money on a domain name? Jony Volk broke it down on Twitter this week and it’s a great read.

$400,000 domain purchase
Value of a good domain

Domains and SEO

This is one of the best threads I’ve ever read on the real impact a great domain name can make on a business. Thanks to Jony for sharing his journey 🙏

{ 2 comments… add one }

  • Emeka February 20, 2021, 10:06 am

    Definitely one of the best motivational threads.Thank you Morgan for finding this.I am inspired.

  • dony February 21, 2021, 5:33 pm

    Every domain name ending in cover will go up in value just because of this story alone.
    Amazing story. Many more like this that are never told. The name brings so much value but without the right plan and management it becomes difficult to make it, but having the best domain possible helps out so much. The value in a domain is always what it brings to the company.


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